Product
Designer

Based in NYC

Based in NYC

Based in NYC

Product
Designer

Based in NYC

Designing with heart and purpose.

Designing with heart and purpose.

Designing with heart and purpose.

Hi, I’m Lisa — I craft impactful everyday solutions and empathetic experiences for
lifestyle, healthcare, commerce, and mission-driven brands.

Hi, I’m Lisa — I craft impactful everyday solutions and empathetic experiences for lifestyle, healthcare, commerce, and mission-driven brands.

Hi, I’m Lisa — I craft impactful everyday solutions and empathetic experiences for lifestyle, healthcare, commerce, and mission-driven brands.

Designing with
heart and purpose.

Hi, I’m Lisa — I craft impactful everyday solutions and empathetic experiences for lifestyle, healthcare, commerce, and mission-driven brands.

selected projects

A 0→1 exploration using AI-assisted listing creation plus integrated scheduling and messaging to make sharing children’s outgrown items easier and more meaningful.

2x

2x

2x

fewer steps in Listing creation

fewer steps in Listing creation

fewer steps in Listing creation

3x

3x

3x

fewer messages for Pickup Coordination

fewer messages for Pickup Coordination

fewer messages for Pickup Coordination

9–10/10

Ease of use rating

2x

fewer steps
in Listing creation

3x

fewer messages
for Pickup Coordination

A mission-aligned experience that inspires exploration and seamless product discovery across sister brands.

18%

18%

18%

Higher Traffic

Higher Traffic

Higher Traffic

51%

51%

51%

Revenue growth

Revenue growth

Revenue growth

18%

Higher Traffic

51%

Revenue growth

A streamlined portal that turns complex fertility steps into clear, supportive, and actionable guidance.

63K+

63K+

63K+

Patients

Patients

Patients

21

21

21

Practices

Practices

Practices

63K+

Patients

21

Practices

A scalable design system that strengthens brand expression and customer connection through elevated content and experience-driven commerce.

51%

51%

51%

Sales
growth

Sales
growth

Sales
growth

35%

35%

35%

Mobile
user growth

Mobile
user growth

Mobile
user growth

7%

7%

7%

Online
order lift

Online
order lift

Online
order lift

5M+

5M+

5M+

New users
in 3 months

New users
in 3 months

New users
in 3 months

51%

Sales
growth

35%

Mobile
user growth

7%

Online
order lift

5M+

New users
in 3 months

About Me

product designer by craft
plant stylist by passion
quiet dancer by nature
picture book lover at heart

I am a product designer crafting impactful solutions and empathetic experiences for lifestyle, healthcare, commerce, and mission-driven brands.


With a Master’s in Design and Technology from Parsons and a UX + AI Design certificate from Stanford, I thrive at the intersection of thoughtful craft, strategic UX, and emerging technology. What energizes me most is work that brings purpose and positive impact to everyday life.


At World of Good Brands, I shaped the platform-wide design system while enhancing experiences for both readers and editorial teams. Before that, I designed digital products for Zwilling, Bloomberg, NBCUniversal, IntegraMed, and CVS Health. Working across agencies, startups, and in-house teams has given me a growth-oriented mindset and a holistic, intentional approach to design.


I grew up in Taiwan and currently live in Brooklyn, NY. When I'm not designing, you'll find me admiring plant-filled storefronts, making art with my kids, baking improvised “healthy” treats, or swing dancing to live jazz.